Ratha (papertygre) wrote,
Ratha
papertygre

Contrarianism in a recession

Article about how pursuing growth in a recession can lead to an increase in market share, which is the intuitive result if you are advertising and innovating when everyone else is cutting back! Apparently Trader Joe's, MTV, and the iPod were all introduced during recessions.

http://www.msnbc.msn.com/id/23695082
Tags: economics
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